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Fourteen magic words that can increase voter turnout by over 10 percentage points?? — The Monkey Cage»
Christopher Bryan, Gregory Walton, Todd Rogers, and Carol Dweck did two experiments in which they increased people’s voter turnout in real electionsby over 10 percentage points by simply asking them the following survey question on election day: In the comparison condition, potential voters were asked:How important is it to you to be a voter in the upcoming election?
How important is it to you to vote in the upcoming election?
